A top quality provider of innovative and creative editorial, training and presentation services
David Worsfold offers an extensive range of services for publishers, media firms and businesses drawing on his experience as an award-winning financial journalist and as a senior manager for a leading business-to-business publisher.
It goes without saying that top quality writing is at the heart of his skillset, whether that be news, features, profiles, in-depth analysis or thought-leadership. His areas of expertise include insurance, financial services, investment, regulation, policy and national and international politics. He has written extensively on a wide range of other subjects including British history, music and sport.
Training is one of his key skills. He launched the successful and widely-respected Editorial Training Programme at Incisive Media, delivering much of the training himself. Many trainees from the scheme have gone onto senior editorial positions around the world. As the multi-platform, multi-media world evolved so David’s range of training courses extended from the traditional editorial skills to cover online journalism, video presentation and social media. He has delivered these courses in-house and externally in the United Kingdom, New York and Hong Kong and they can all be adapted for online delivery.

As a top-class presenter and facilitator he can engage face-to-face or online audiences in a lively, well-researched and innovative style. His experience ranges from roundtables and business conferences, through university lectures, to addressing a packed Royal Albert Hall. As well as the UK, he has spoken at and facilitated events in the United States, Europe and the Far East. He has used his extensive experience as a speaker to create a unique and powerful package of training courses, coaching and mentoring in presentation skills. This advice is also available in his book, From Behind the Desk to The Front of the Stage, published by Business Expert Press.
He has an enviable record in helping publishers create successful award schemes. The best known is the British Insurance Awards, launched in 1995 and still packing the Royal Albert Hall every year. The Women in Insurance Awards launched in 2019 is another success story with the 2025 scheme attracting almost 2000 entries and over 1100 people to the awards ceremony at Grosvenor House. Since 2024 he has been chair of the judges for the Headline Money Awards.
He is is also a successful author. His first book, a historical biography entitled Fighting for the Empire, was published by Sabrestorm Publishing in September 2016. A second historical book, Operation Aerial: Churchill’s Second Miracle of Deliverance, about the post-Dunkirk evacuations from France in June 1940 was published June 2022, followed by a paperback edition in October 2023. This has attracted a lot of interest and David has appeared on BBC national news, in a Channel 5 documentary series and a US broadcaster talking about aspects of it.
In addition to the presentation skills book, Business Expert Press also published his guide to Twitter for Financial Services in 2017.
He offers a series of talks for book clubs, historical and specialist interest groups.
Read David Worsfold’s blog
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You can find many of David’s recent articles in his Authory Collection
Contact David Worsfold: david@worsfoldmedia.com or 07885 348982 or 01277 221445.

