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A top quality provider of innovative and creative editorial, training, presentation and social media services

David Worsfold offers an extensive range of services for publishers, media firms and businesses drawing on his experience as an award-winning financial journalist and as a senior manager for a leading business-to-business publisher.

DW seminar

David is a skilled, knowledgeable and experienced journalist

It goes without saying that top quality writing is at the heart of his skillset, whether that be news, features, profiles, in-depth analysis or thought-leadership. His areas of expertise include insurance, financial services, investment, regulation, policy and politics. He has written extensively on a wide range of other subjects including history, music and sport.

Training is one of his key specialist areas.  He launched the successful and widely-respected Editorial Training Programme at Incisive Media, delivering much of the training himself. Many trainees from the scheme have gone onto senior editorial positions around the world. As the multi-platform, multi-media world evolved so David’s range of training courses extended from the traditional editorial skills to cover online journalism, video presentation and social media. He has delivered these courses in-house and externally in the United Kingdom, New York and Hong Kong and they can all be adapted for online delivery.

His own wide experience of appearing on radio and television, in addition to managing the television studios and developing programme formats at Incisive Media, makes him an ideal choice for video and media training. He has delivered this for both journalists and those who need to be confident when appearing in front of the camera and microphone representing their firms. Check out his new Zooming in on Perfection courses and workshops, designed to help you shine in the lockdown era and the new normal of working from home.

Presentation Skills book cover

Years of experience are distilled into my new book

As a top-class presenter and facilitator he can engage face-to-face or online audiences in a lively, well-researched and innovative style. His experience ranges from small, intensive seminars, through university lectures to addressing a packed Royal Albert Hall. As well as the UK, he has spoken at and facilitated events in the United States, Europe and the Far East. He has used his extensive experience as a speaker to create a unique and powerful package of training courses, coaching and mentoring in presentation skills. This advice is now also available in a new book, From Behind the Desk to The Front of the Stage, published by Business Expert Press.

As an early adopter of social media, David Worsfold has explored all the major networks and understands their strengths and weaknesses. He is exceptionally well-placed to advise media companies, small and large businesses and charities on how to build a social media strategy that will meet their needs. His guide to Twitter for Financial Services was published by Business Expert Press at the end of 2017.

With a wide experience of managing change in a fast-moving publishing environment, he is ideally placed to help develop, re-focus or build dynamic, successful editorial and publishing strategies in order to meet the challenges of the digital era.

His first book, a historical biography entitled Fighting for the Empire, was published in September 2016. He offers a series of talks for book clubs, historical and specialist interest groups.

As an all-round excellent communicator, David is well-equipped to help different types of business review, focus and develop effective communication strategies.

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You can find many of David’s recent articles in his Authory Collection

Contact David Worsfold: or 07885 348982 or 01277 221445.